Wednesday 3 June
Financial pulse
Revenue · GP · working capital. The shape of the year so far.
Revenue YTD
£1.8m
+17.9% YoY
Revenue · this month
£385k
vs £370k prior month
GP composite
42.6%
+2.5 pts YoY
Working capital cycle
28d
-6 days vs prior Q
Top-3 concentration
31%
Healthy spread · target <40%
At-risk revenue
£74k
Drift Coffee · refresh sprint
Revenue · last 12 months
£1.8m YTD · +17.9% YoY
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Peak season Nov/Dec carried the year. Spring cycle running 16% ahead of last year — three new brands onboarded ahead of November, with the next two queued for September.
Top customers · YTD
8 of 24 accounts
- Anchor
Solace Beauty
14%
£258k
GP 44.2%
- Anchor
Auden Pharmacy
11%
£202k
GP 46.8%
- Healthy
Marlowe Press
9%
£166k
GP 41.5%
- Healthy
Lyric Hotels
8%
£147k
GP 40.2%
- Healthy
Field & Foundry
7%
£129k
GP 38.6%
- Healthy
Bramble House
6%
£110k
GP 38.4%
- Healthy
Echo Sound
5%
£92k
GP 42.1%
- Watch
Drift Coffee
4%
£74k
GP 30.6%
Segment mix · YTD
Brand identity + systems
32%
GP 46.4%
Paid + performance
22%
GP 38.2%
Campaign + film
18%
GP 41.8%
Content + editorial
14%
GP 43.6%
Founder voice
8%
GP 49.1%
Strategy + research
6%
GP 44.2%
Life sciences carrying the GP mix at 17.8% — protect that lane through the renewal cycle.
Commentary · this period
Revenue +18.0% YoY YTD. Q4 retail-cycle uplift held at +28% vs 2024 — Solace + Auden anchors carried it.
GP composite +2.5 pts YoY. Brand identity lane carrying the mix at 46.4%; the work to keep is the founder-led brand work, where the room sits up.
Working capital cycle down 6 days vs last quarter — DSO improvement on retainer billing moved to monthly-up-front for new contracts.
Top-3 client concentration at 31%. Sub-40% holds the boutique-agency operator target; the book is intentionally widening through 2026.
Risk surface · top 3
Drift Coffee · margin slipping
GP% down 4.2 pts YoY on creative-fatigue refresh hours. Refresh sprint contained in scope; expect to recover 2.0 pts by Q3 once new hero set is live.
Solace SS27 · studio concentration
Studio at 84% utilised, weighted heavily toward Solace through July. Bought-in retoucher days cover the peak; back-to-back projects after SS27 lock managed.
Lyric Hotels · scope creep risk
Group-wide visual system has new-property roll-out potential. Phase contracts now standard; charging for research separately keeps margin clean.